Dana Alvarenga

Dana Alvarenga has a diverse work experience spanning various roles and industries. Dana began their career in 2009 as a Server at The Melting Pot Restaurants. Dana then worked at Brafton Inc. as a Business Development Executive, where they conducted sales appointments, analyzed competitor websites, and provided SEO recommendations to clients. Dana achieved notable sales success and generated over $1 million in revenue.

Afterwards, Alvarenga served as the Director of Business Development at SimpleOffers, an advertising and bank loyalty program, and as a Territory Performance Manager and Regional Sales Manager at TravelTab, a technology company in the travel industry. In these roles, they excelled in sales, successfully developed new markets, and received recognition for outstanding contributions to revenue and client relationships.

From 2016 to 2019, Alvarenga worked at SmartBear as a Customer Success Education and Advocacy Manager. Dana played a key role in creating and delivering customer education and training offerings, including the establishment of SmartBear Academy.

In 2019, Alvarenga joined SlapFive as the Director and later the Vice President of Customer Experience. Dana focused on mobilizing customers to drive strategic growth initiatives and improving customer acquisition, adoption, and retention. Dana also collaborated with various departments to maintain a customer-focused mindset within the organization.

Additionally, Alvarenga has been involved in community work and personal projects. Dana served as a Community Organizer and Boston Chapter Lead for the CustomerX Community, organized events, and acted as an Event Coordinator for CustomerX Con. Dana also co-hosted and created the CustomerX Therapy Podcast.

Alvarenga joined CS Insider as a Founding Member in 2021 and became a Vision Board Member at Captivate Collective in 2022.

Overall, Dana Alvarenga has demonstrated strong leadership, sales, and customer experience skills throughout their career.

Dana Alvarenga's education history begins in 1997 when they attended Duxbury Public Schools. They pursued their education there until 2001. From 2001 to 2003, Dana attended the University of Hartford, focusing on Interactive Information Technology. Later, from 2003 to 2005, Dana studied at the University of Massachusetts Lowell, earning a BA degree in Philosophy and Communications.

In addition to their academic background, Dana also holds several certifications. In 2016, they obtained a certification in "Instructional Design: Performance-Based and Results-Focused" from Training Magazine. More recently, in 2021, Dana received the "2021 Top 100 Customer Success Strategist" certification from SuccessHACKER. It is worth noting that Dana also acquired a "SlapFive RockStar" certification, although specific details such as the institution and when it was obtained are not available.