Frankie Calkins

Frankie Calkins has a strong background in email marketing and digital marketing. They have held various roles in different companies, starting in 2010 as an Online Marketing and Promotions specialist at Yardsellr. They then worked as an English Teacher at San Jose High School before transitioning into the marketing field. Frankie then worked as an Athletic Event Manager at Stanford University and later as a Marketing & Promotions Assistant at the Seattle Storm.

In 2012, Frankie joined Ben Bridge Jeweler as an Email & Social Media Manager, where they were responsible for creating and managing email campaigns and social media sites. They also handled copywriting, graphic design, public relations, customer service, site traffic analysis, event management, sweepstakes execution, and database marketing.

Frankie's next role was at Blue Nile as an Email Marketing Manager. They managed the daily promotional calendar, email dispatching, and were in charge of new customer acquisition initiatives. They utilized A/B testing and machine learning to evaluate programs and implement new strategies.

From 2018 to 2021, Frankie worked at Bulletproof 360 as an Email Marketing Manager. They were responsible for email program strategy and drove engagement and repeat traffic through various email campaigns. They also owned on-site email acquisition vehicles.

Currently, Frankie is working at Sleep Doctor as the Sr. Director of Lifecycle Marketing. In this role, they oversee all areas of email marketing, customer acquisition, and retention for SleepFoundation.org and SleepDoctor.com.

Overall, Frankie Calkins has a diverse and extensive work experience in email marketing and digital marketing roles, utilizing various strategies and techniques to drive results.

Frankie Calkins pursued higher education, beginning with a Bachelor's degree in Communication at the University of Washington from 2003 to 2007. After completing their undergraduate studies, Frankie went on to attain a Master's degree in Education, focusing on intercollegiate Athletic Leadership, at the University of Washington from 2011 to 2012.