Sarthak Banta

Sarthak Banta has a diverse professional background with experience in various roles and positions. Sarthak started their career as a Summer Trainee at Tata Motors in 2018. In 2019, they worked as a Business Analyst, where they gained foundational knowledge and collaborated with business users to establish technical vision and analysis. Sarthak then progressed to the role of Senior Analyst - CRM Campaigns, where they executed and managed marketing campaigns across multiple CRM channels, analyzed campaign performance, and developed long-term customer journeys. In 2021, Sarthak became a Manager - CRM Campaigns, responsible for developing and executing CRM strategies to acquire and retain customers, as well as collaborating with data and analytics teams. In 2022, they joined Supertails as a Sr. Retention Manager, where they focused on developing and implementing retention strategies for the customer base, utilizing their understanding of customer behavior and segmentation, and CRM tools. Throughout their career, Sarthak has demonstrated strong strategic thinking, team management, and client consultation skills.

Sarthak Banta has a Bachelor's degree in Technology (B.Tech.) in Automotive Engineering Technology/Technician from UPES, which they obtained from 2015 to 2019. Prior to that, they attended Eicher School in Parwanoo from 2003 to 2013, where they studied Automobile/Automotive Mechanics Technology/Technician.

In addition to their formal education, Sarthak Banta has obtained several certifications. Sarthak is a Salesforce Certified Marketing Cloud Administrator, which they obtained from Salesforce in December 2021. Sarthak also holds a certification as a Salesforce Certified Marketing Cloud Email Specialist, acquired in December 2020. Other certifications they have achieved include Hubspot Email Marketing from HubSpot in July 2020, The Fundamentals of Digital Marketing from Google Digital Garage in January 2019, Advanced Google Analytics from Google in June 2020, and Adobe Certified Expert - Adobe Campaign Classic Business Practitioner from Adobe in July 2020.