Liesbeth Hermans

Liesbeth Hermans is a seasoned marketing professional with extensive experience in leadership roles within the renewable energy sector and beyond. Currently serving as the Head of Global Marketing for Home Business Solutions at SMA Solar Technology AG since August 2010, Liesbeth has played a vital role in shaping global strategies to navigate the fast-evolving market. Previous positions include Head of Marketing for Western Europe and Marketing Manager for the Benelux region, where Liesbeth successfully developed marketing strategies to bolster sales and align with global objectives. Prior to SMA, Liesbeth held marketing roles at Specialty Minerals Inc., Baxter Healthcare, and Bull, demonstrating a strong foundation in European marketing communications and strategy. Liesbeth's educational background includes advanced studies in marketing and a master's degree in economics, reinforcing expertise in strategic marketing management.