Lyn Balanza

Lyn Balanza is an experienced product management professional currently serving as a Product Owner (Jr Manager) at Smart Communications, Inc. since July 2023. Prior to this role, Lyn spent over five years at Recruitday, progressing from Product Manager to Content Manager. In these positions, Lyn developed and launched features to drive product growth, analyzed market trends, and collaborated with cross-functional teams to define product roadmaps and ensure alignment with customer needs. Additional experience includes roles as a Content Creator & Social Media Specialist at Upwork and a Digital Marketing Specialist at Fila, where Lyn focused on content development and marketing strategies to enhance brand visibility and engagement. Lyn holds a Bachelor of Fine Arts in Industrial Design from the University of the Philippines Diliman and a Bachelor of Arts in Mass Communication/Media Studies from the University of the Philippines.