Chia Yi Wu is a Digital Design Director and Product Designer with 15 years of experience, currently leading product and design efforts at SmartMagic. Previously, Chia served as a Senior Art Director and UX/UI Designer at ELA, where they developed innovative and user-centered designs. As the Chief Creative Officer and Co-Founder of Boba&Vespa, Chia established a sustainable pet product brand focused on eco-friendly materials. Chia holds a Bachelor of Arts in Graphic Design from California State Polytechnic University-Pomona, completed in 2009.
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