SMG
Magdalena Legosz is an accomplished digital marketing professional with extensive experience in leading digital projects and performance marketing campaigns. Currently serving as a Digital Project Lead at SMG, Magdalena manages the Boots account. Previously, as Performance Marketing Lead at KFC UK & Ireland, notable achievements included tripling mobile ordering revenue in six months and establishing a programmatic strategy with TradeDesk. Prior to that, Magdalena held various roles at RS Components, ultimately becoming EMEA Digital Marketing Manager, where strategic initiatives resulted in significant revenue growth and the successful transformation of supplier marketing. Magdalena's earlier experience includes positions at Tomorrow Ltd. and TVN, where expertise in client relationship management and marketing strategies was further developed. Magdalena holds a MiniMBA in Marketing and a Master’s degree in Political Science from the University of Wroclaw.
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