Fatima Sham Mahimwala

Fatima Sham Mahimwala currently serves as the Marketing Director at SMOOR Chocolates, India's premier luxury chocolate producer, since February 2024. Previously, Fatima held various leadership roles, including Country Head at CocoCart and Business Head at Treize Consulting. Fatima also founded Magic Bakes during the COVID lockdown, offering a range of gourmet cakes. Experience includes significant positions at Burgundy Hospitality and Liberty Luxuries Pvt Ltd, where successful market introductions of international chocolate brands occurred. Fatima's early career involved consulting roles at 8 Food, Vogue, The East India Company, and co-founding Chota Chef. Educational background includes a Bachelor of Science in Hospitality Management from EHL and a Higher Secondary Certificate from H.R. College of Commerce & Economics.