Felipe Cood Vergara

Felipe Cood Vergara currently serves as Subgerente de negocios Marcas Propias at SMU S.A. since May 2024, following a tenure as Business Manager at Daymon from May 2021 to May 2024, where responsibility included consulting on private label products within both wholesale and modern retail channels. Earlier experience includes developing national and international sales networks at Distribuidora PMD and Ditec Automoviles S.A., where Felipe achieved significant cost reductions and profitability through process optimization and new business strategies. Felipe also held sales management positions at Porsche and Volvo, where attained noteworthy milestones in brand performance and market share. Additional roles include buyer for basic food products at SMU and category manager at Supermercados Unimarc, complemented by earlier experience in process optimization at American Canon Mining. Felipe holds a Magister in Marketing from Universidad Andres Bello and a degree in Ingeniería Comercial from Universidad Nacional Andres Bello.