SMYK Romania
Alexandra Cretan is an experienced marketing professional with a strong track record in driving business growth and enhancing brand performance across various sectors. Currently serving as the Marketing Manager at SMYK Romania since March 2017, Alexandra oversees all marketing strategies and activities, achieving significant sales increases and supporting the opening of 16 new stores. Prior experience includes roles as Marketing Specialist at Lagardère Travel Retail and Marketing and Sales Specialist at Norton, where Alexandra successfully managed marketing plans and promotional campaigns. With a Master of Business Administration from ASE Bucharest, Alexandra combines academic knowledge with practical expertise, contributing to effective marketing communications and budget management throughout a diverse career.
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