Shelley Weibel-Shivers

Shelley Weibel-Shivers is an accomplished marketing professional with extensive experience in B2B and integrated marketing strategies across various industries. Currently serving as the Director of B2B Marketing at Snap Finance, Shelley has previously held positions as Director of Marketing at The LCF Group, Senior Brand Manager at ASEA, LLC, and Sr. Brand Marketing Manager at Cricut, where strategic planning and campaign execution were key responsibilities. Shelley's earlier career includes roles as Marketing Director for NOA Brands and a consultant for Boost Strategies, focusing on sales growth through grassroots marketing. With over six years at Crocs, Inc., Shelley advanced to Director of Communications, refining customer satisfaction strategies. Educational background includes a Bachelor of Science in Business Administration with a focus on Marketing from Colorado State University.