Rick Lucas

Head Of Performance Marketing GTM

Rick Lucas currently serves as the Head of Performance Marketing GTM at Snap Inc., holding additional leadership roles in US Verticals and Snap Emerging Beauty & Wellness since January 2022. Prior experience includes a Client Partner position at Facebook from April 2019 to April 2022, and serving as a Platform Account Executive at ESPN from April 2012 to March 2019, where Rick managed significant accounts and oversaw a $315M annual goal. Earlier roles as an Account Executive at MTV Networks from June 2008 to March 2012 involved managing key client relationships and the sales process. Rick holds an MBA in Marketing from the University of Michigan's Stephen M. Ross School of Business, and a degree from Western Michigan University's Haworth College of Business.

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