Ryan-James De Smedt, MSoc

Ryan-James De Smedt, MSoc has a diverse work experience spanning various roles and industries. Ryan-James is currently the Founder & CEO of Pony Boy Strategies, a position they have held since 2023. Prior to this, they worked at Social Driver as the Director of Project Management, Digital Media and held the roles of Senior Project Manager and Project Manager from 2021 to 2022. In 2019, they served as the Engagement Delivery Manager at agencyQ, and in 2018, they were the Digital Strategy Manager at Ironistic. Before that, they worked as the Digital Accounts Manager at Gabriel Marketing Group from 2017 to 2018. Ryan-James started their career at Hanley Wood as an Account Executive from 2015 to 2016 and gained experience as a Design and Marketing Associate at BoConcept in 2013. Ryan-James also worked as a Digital Media Consultant (Freelance) at DuHon Photography, Sherman & Company, and Donovan House, a Kimpton Hotel from 2012 to 2014. Throughout their career, Ryan-James has developed expertise in project management, digital media, engagement delivery, and digital strategy.

Ryan-James De Smedt, MSoc, began their education at Brussels American School, where they obtained their High School Diploma from 1999 to 2003. Ryan-James then pursued a Bachelor of Arts degree in International Affairs and Sociology at James Madison University from 2003 to 2007. Following this, Ryan-James continued their studies at Goldsmiths, University of London, from 2008 to 2009, earning a Master of Arts degree in Critical & Creative Analysis.