Sociohub Media
Pavit Singh Arora currently serves as the Head of Business Development and Senior Manager for Marketing and Outgoing Global Corporate at AIESEC, where responsibilities include leading a team of four to enhance awareness and foster international relations for the local Kolkata chapter, beginning in February 2024. Concurrently, Pavit holds the position of Data Entry Associate at Sociohub Media since October 2022 and volunteers at SARANG Welfare Society since December 2023. Pavit is pursuing a Bachelor of Business Administration at The Heritage Academy, expected to graduate in 2025, and previously completed Primary Education and HSC in Commerce at Garden High School in India, graduating in 2022.
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Sociohub Media
Sociohub is India's leading agency that takes brands and the entertainment industry to the next level with its innovative and data-driven strategies founded by four entrepreneurs, Aryan Bhasin, Pratik Agrawal, Yajinn Sharma, and Janak Bhanushali. Despite dropping out of college, our founders Aryan and Pratik were able to revolutionize the field of digital marketing by introducing the use of relatable memes as a means to promote brands, movies, and music with the expertise and execution provided by Janak and Yajinn. In 2022, we added a social media and content production wing to our services, which also include meme marketing, influencer marketing, digital media buying, AR, VR, AI, Web 3.0, content production and distribution, and proprietary licensed technology to deliver Google 360DX Ads. With over 60+ employees, we cater to over 100+ brands across 30+ sectors, and have become the preferred agency for brands like ZEE Group, Saregama Music, TIPS Music, CoinDCX, RealMe, Dream11, Belive Music, Universal Group, Dharma, Maddock, Reliance Entertainment, TSeries. While our motto is "Kaafi Relatable Kaafi Comedy," there has been the activation of 450K+ memes, with 45K+ influencers being connected, 7BN+ views delivered and, 1BN+ engagement reached from our side. Apart from this, we have 12BN+ impressions delivered, and we also have covered 700+ songs and 200+ movie campaigns successfully. In the wake of Sociohub's success, we inaugurated our Head Quarters in Mumbai on its birthday and two new offices are in the making. We're the marketing geniuses that hope to turn 'meh' into 'wow', click into conversions, and conversions into cash!"