Rachel Wu is an experienced professional in marketing data science and analytics, currently serving as Senior Manager at SoFi, where management of marketing analytics and campaign execution for the credit card portfolio occurs. Prior to SoFi, Rachel held the position of Vice President at Fifth Third Bank, overseeing direct mail strategies and optimizing contact strategies for unsecured products. Rachel also founded Téamo Teahouse Colombia and has extensive experience with PwC in management consulting, focusing on financial services and business transformation. Earlier in the career, Rachel worked at Discover Financial Services as Analytics Project Manager, developing significant business strategies that yielded substantial financial impacts, and held various analytical roles at Duke Management Company. Rachel holds an MBA from the University of Chicago, an MS in Engineering Management from Duke University, and a BS in Computer Science from Sun Yat-sen University.
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