Shirley Lin

Shirley Lin is a highly respected senior executive in the hotel industry with extensive experience in sales, marketing, promotions, sponsorship, and partnerships. Currently serving as the Associate Director of Strategic Partnerships at Sofitel Melbourne On Collins since January 2015, Shirley has established partnerships with hallmark and major events, as well as with world-class theatrical executive producers and the arts and entertainment community. Additionally, Shirley has been with AccorHotels since June 1991, holding positions as Regional Director of Marketing for Victoria and Tasmania and Director of Sales and Marketing for various Accor hotels.