Cheryl Salman

Cheryl Salman is the Director and Head of Communications & Brand at Softchoice, a WWT Company, where they lead a team responsible for internal and external communications and brand governance. Previously, they held the position of Director of Global External Communications at Manulife, where they developed integrated communications strategies and managed high-stakes external communications. Cheryl's extensive experience includes roles at CST Consultants Inc., NARRATIVE PR, and CASACOM, where they excelled in brand management and media relations. They pursued a Diploma in Broadcast Journalism at Seneca College and hold a Bachelor of Arts in Political Science from York University.