Mariana Melkonyan

Mariana Melkonyan is a Marketing Operations Strategist with over 15 years of experience at the intersection of marketing and other business functions. Previously, Mariana worked as a B2C Marketing Specialist at BetConstruct and served as Franchise Development Manager at VBET, where they led the development of franchise strategies. Additionally, Mariana held various roles including Auditor at Grant Thornton Armenia and Operational Director at EVE LLC. Currently, they are the Marketing Operations Lead for B2B at SoftConstruct and a Guest Lecturer at Russian-Armenian University. Mariana holds a Bachelor's degree in Economy from Russian-Armenian University and is a former ACCA student focused on Audit and Assurance.