Yvonne Becherer

Yvonne Becherer serves as the Head of Brand & Communication at softgarden since March 2024. Prior experience includes a role as Director of B2B Marketing & Communications at Allmyhomes GmbH from January 2018 to September 2023, where responsibilities encompassed managing a team, developing corporate identity and brand strategy, and overseeing both internal and external communications. Previous positions at Allmyhomes GmbH included Head of B2B Marketing and Team Lead B2B Marketing, focusing on marketing strategy and lead generation campaigns. Yvonne's career began at SmartExposé GmbH, where as Marketingleitung, responsibilities included leading marketing initiatives and customer support, as well as conducting B2B marketing activities and event planning. Academic qualifications include a Master of Science in International Management from ICN Business School and a Bachelor of Arts in International Management from Düsseldorf University of Applied Sciences.