Clency D' Almeida is an experienced professional currently serving as an HR & Marketing Partner at Softway since May 2022. Previously, Clency held the position of Senior Content Writer at Softway Solutions Pvt. Ltd. from 2012 to February 2019, focusing on SEO content development, webpage metadata, and blog writing. Earlier in the career, Clency worked as a Senior Account Executive at The PRactice from 2009 to 2010, where responsibilities included media tracking, preparing PR plans, and drafting media communications for high-profile clients. Clency also served as a CSR and Internal Communications Executive at Philips Innovation Campus from August 2007 to October 2008, collaborating on CSR initiatives and executing internal communication strategies. Academic qualifications include a Master's Degree in Mass Communication/Media Studies from Manipal Academy of Higher Education and a Bachelor's Degree in English Literature from Stella Maris College.