Alix Martin is a seasoned marketing professional with extensive experience in lead acquisition and growth marketing. Currently serving as the Lead Acquisition Manager at Qare since July 2019, Alix is responsible for budget management, defining customer acquisition costs, and implementing tools for patient feedback. Prior to this, Alix worked at Artefact as a Social Media Ads Consultant, aiding clients in sectors like beauty and retail in developing social media strategies. Other roles include project management and communication positions at Answeb and Destino Mundo, where Alix focused on web marketing and community management. Alix holds an MBA in Web Business from ESCEN Bordeaux and multiple degrees in European Engineering Business and Management, as well as techniques in commercial trading.