Ashley A.

Executive Director, Marketing & Business Development at SoJo Spa Club

Ashley A. has extensive experience in marketing and business development. Ashley is currently the Executive Director of Marketing & Business Development at SoJo Spa Club, a role they have held since August 2021. Prior to this, they served as the Director of Marketing and Business Development at the same company starting in February 2018.

Before joining SoJo Spa Club, Ashley worked as the Director Channel Marketing at Innocor, Inc. from 2016 to 2017. During their time there, they successfully launched a new product category within a short timeframe and achieved a significant increase in sales.

From 2015 to 2016, Ashley worked as the Director of Business Development and Marketing at Marks & Bleed. Ashley played a key role in implementing consistent brand identity and streamlining marketing processes.

Before Marks & Bleed, Ashley held the position of Head of Marketing, PR and Events - Americas at Vertu, a luxury cell phone manufacturer, from 2014 to 2015. Ashley developed and led an integrated marketing strategy for the U.S. region.

Ashley's earlier work experience includes roles as the Director of Media (Integrated Marketing) at Kenneth Cole Productions from 2012 to 2014, Associate Marketing Director at Raymond Weil USA from 2010 to 2012, and various marketing roles at David Yurman from 2005 to 2010 and A. Jaffe from 2003 to 2005.

Throughout their career, Ashley has demonstrated their expertise in developing and implementing marketing strategies, managing brand identity, overseeing advertising campaigns, and driving business growth through effective marketing initiatives.

Ashley A. attended the University of Florida from 1998 to 2003, where they obtained a Bachelor of Science degree in Public Relations and Marketing.

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