Ashley Switzer

Ashley Switzer is an experienced professional currently serving as the Founder of The European Thread since April 2025 and the Director of Strategic Initiatives at Sojourney Travel since February 2021. In this role, responsibilities include collaborating with senior management to develop strategic goals and ensuring their successful implementation. Prior experience includes leading European projects at Sojourney Travel, overseeing compliance for the United States Department of Defense, and providing executive support at Florida Blue. Ashley's career also includes management experience at Ulta Beauty and HealthPort LLC. Educational qualifications encompass a Doctorate in Business Administration and a Master's in Speech Communication and Rhetoric from Walden University, along with a Bachelor of Fine Arts from Valdosta State University.