Alaa Yahia is an experienced professional with a diverse background in public relations, recruitment, and facilitation. Currently serving as Field Director at SOKNA since November 2022, Alaa has previously worked as an HR Recruiter at Al-Arabi Recruitment Agency and a Sales Agent at FACEELA Software House. With significant experience as a Public Relations Specialist at MyBC, Alaa has developed strong communication skills and expertise in establishing partnerships. Additionally, Alaa has contributed as a volunteer facilitator for Terre des hommes foundation, focusing on psychosocial support for refugee children, and held leadership roles in public relations at Yasser and EduVation Egypt. Alaa holds a Bachelor of Arts in Greek and Latin from Cairo University.