Usher Paul has extensive experience in marketing and consumer insights, currently serving as a Consumer Insights and Media Executive at SolarNow BV since March 2018, where responsibilities include liaising with media agencies, developing media campaigns, and identifying press opportunities. Prior to this role, Usher held the position of Marketing Executive at SolarNow BV, focusing on the development and execution of comprehensive marketing campaigns. Usher's earlier experience at iSON BPO from October 2014 to January 2018 as a Social Media Specialist involved devising and managing social media strategies, defining key performance indicators, and utilizing marketing tools to measure campaign success.
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