Soly
Joey Hiemstra is an experienced software engineer currently working at Soly since January 2021 and concurrently serving as a developer and owner at AppNovo since July 2020. Prior to these roles, Joey worked as a software engineer at beeproger from March 2018 to December 2020 and held the position of financial manager at H&F Schilderwerken BV from July 2012 to March 2018. Joey's early career included a role as a PSS Medewerker at Landustrie Sneek BV and internships at Sara Lee Coffee Joure and Landustrie Sneek BV, focusing on performance dashboards and technical service evaluations, respectively. Joey holds a degree in Technische Bedrijfskunde obtained between 2009 and 2012 and completed HAVO education from 2004 to 2009.
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Soly
Soly is an international Clean Energy Tech company with a mission to make solar energy available to everyone. The company was founded in the summer of 2013 by brothers Patrick and Milan van der Meulen. The brothers were inspired at a young age by Al Gore’s documentary “An Inconvenient Truth” and have since decided to use their entrepreneurship ‘As a force for good’. The company is today one of the European market leaders in the field of decentralized energy generation and storage through solar panels, batteries and charging stations. Soly focuses on the residential and business markets and is active in the Netherlands, South Africa (2019), Belgium (2022), Germany (2023) the United Kingdom (2023) and Italy (2024). By developing its proprietary software platform, Soly is one of the most capital-efficient energy providers with only 140 employees across six countries. The Soly platform won a spot in the Deloitte Technology Fast50 in 2021. Soly is an impact driven company and since 2018 B Corp certified. B Corp is an international label for companies that strive for the highest standards of sustainability, financial transparency, and social justice.