Paula Bella is an accomplished professional with extensive experience in customer segmentation, analytics, and service consulting. Currently serving as an Analista de Segmentação de Clientes at Sompo Seguros, Paula is responsible for executing strategic initiatives to enhance customer loyalty and expand the target clientele. Previous roles include a Consultora at EY, specializing in the financial services sector, and an Analista de inteligência de mercado at Sompo Seguros, where Paula monitored market trends and competitive landscape. Additionally, Paula has held positions at Nubank, Saraiva, and Air Canada, showcasing a diverse background in customer experience, financial analysis, and innovation. Paula is well-educated, currently pursuing a Bachelor's degree in Technology of Information while holding degrees in various fields including Management of Insurance and Biological Sciences.
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