Maurizio Rinaldi serves as the SVP & CEO of SONDA USA and Corporate Vice President of the Retail & Commerce Division since March 2013, overseeing retail business operations, P&L management, and service delivery. Additionally, Rinaldi has held the position of Commercial Division VP, managing sales plans and P&L for the Commercial Division in Chile. As a Board of Directors Member at Merlin Research since January 2014, Rinaldi previously held various leadership roles at Quintec, including General Manager and Corporate LATAM Marketing & Sales Director. Rinaldi's early career included significant positions at Getronics and Olivetti, focusing on marketing, business development, and presales across multiple regions. Rinaldi's educational background includes an Executive Program at INSEAD and multiple degrees from Université catholique de Louvain in Information Technology Management and Engineering, along with secondary education at the European School of Brussels.
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