Bjorn Larsen

Vice President Of Marketing at Sonex Health

Bjorn Larsen has a diverse work experience in the healthcare industry, spanning over 25 years. Bjorn started their career as a Sales Engineer at Osmonics in 1993. Later, Larsen joined STERIS Corporation as a Capital Sales Representative and Sales Representative and Marketing Manager. During their tenure there, they implemented a modular system approach that significantly increased annual revenues.

In 2001, Larsen joined Boston Scientific Corporation as a Product Manager for the Balloon Catheter Franchise. Over the years, they held various marketing roles, including Sr. Product Manager for the Stent Franchise and Group Marketing Manager for the Patient Advocacy and Stent Franchise. While working at Boston Scientific, Larsen played a key role in developing marketing campaigns, product strategies, and integrated marketing business plans.

Moving forward, Larsen joined Endo Health Solutions/American Medical Systems in 2011 as a Sr. Group Marketing Manager, leading the development and execution of physician education and training programs. Bjorn also developed new product pipeline strategies and managed field-based Market Development Managers.

In 2012, Larsen joined Cardiovascular Systems, Inc. as a Director of Peripheral Marketing, where they grew the product management team and developed an office-based lab strategy. Later, they became the Director of Coronary Marketing, leading the cross-functional Coronary Franchise Team and managing the coronary marketing team.

In 2018, Larsen joined Tactile Medical as the Director of Marketing, responsible for driving commercialization strategies and developing an integrated sales and marketing plan.

Currently, Larsen serves as the Vice President of Marketing at Sonex Health, where they are committed to advancing and improving healthcare by providing simple, elegant, safe, and effective solutions. Specifically, Larsen focuses on carpal tunnel syndrome, which affects millions of Americans and results in numerous surgeries annually.

Bjorn Larsen attended St. Olaf College from 1989 to 1993. During this time, they did not specify a degree or field of study. However, they completed their studies and obtained a Bachelor of Arts degree in Chemistry and Economics from St. Olaf College in 1993.

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