Asad Qizilbash

Asad Qizilbash is an accomplished executive in the gaming and entertainment industry, currently serving as Senior Vice President of Product in the Studio Business Group and Head of PlayStation Productions at Sony Interactive Entertainment since 2008. In this role, Asad leads game portfolio and franchise planning while overseeing mobile and intellectual property expansion. Prior positions at Sony include Head of Product for PlayStation World Wide Studios, where Asad was instrumental in transforming gaming brands into global entertainment franchises, and Senior Director of Marketing for exclusive games. Starting a career at Sony Computer Entertainment America, Asad has a strong background in product marketing, managing prominent gaming brands like UNCHARTED and God of War, and has also held positions at Sony Electronics and Creative Labs. Asad holds an MBA from the University of San Francisco.