David Smalle

David Smalle is an accomplished marketing executive with extensive experience in the entertainment industry. Since May 2015, David has served as the Senior Vice President of Marketing Analytics & Insights at Sony Pictures Entertainment, where leadership of analytics and data science teams has been instrumental in generating audience and media insights for major film releases. Previously, David held the position of Vice President of Analytics & Insights at Networked Insights from 2012 to 2014, where the focus was on marketing strategies driven by social and digital data. David's career also includes significant roles at IMAX as VP of Film Marketing, and at The Walt Disney Company, where contributions were made to theatrical marketing strategy. Early career experiences include positions with The Muppets as Marketing Coordinator and ABC International Television as Event Coordinator. David earned a BSBA in Marketing and Finance from Washington University in St. Louis.