Riddhi Shah

Riddhi Shah possesses extensive experience in consumer insights, media strategy, and sales management across several prominent organizations. Currently serving as part of the Consumer Insights & Strategy team at Sony Pictures Networks India since November 2017, Riddhi previously held the position of Media Strategy Director at Mindshare from March 2016 to November 2017. Prior roles include Channel Sales Strategy Manager at Reliance Broadcast Network and Client Services Manager at Kantar, where Riddhi worked in two separate capacities from May 2010 to December 2014. Riddhi holds a Master's degree in Management Studies with a focus on marketing from Mumbai University, a specialization in Digital Marketing Strategies from Northwestern University, and a Bachelor's degree in Mass Media with a concentration in Advertising from Kishinchand Chellaram College.