Sony Pictures Networks India
Yogesh Rao is a seasoned professional currently serving as Senior Manager Consumer Insights at Sony Pictures Networks India since August 2023. Prior to this role, Yogesh held the position of Senior Manager - Research & Strategy at Enterr10 Television Pvt. Ltd., where Dangal became the #1 HGEC channel in PT HSM UR. A significant tenure at Disney Star involved managing consumer insights and strategy for Star Plus, consistently ranking as the top channel. Yogesh's background also includes roles as Project Analyst at AthenasOwl | Quantiphi Analytics, Business Analyst at LTI - Larsen & Toubro Infotech, and R&D Intern at SAMEER (R&D of DIT, Govt of India) | IIT Bombay. Academically, Yogesh holds an M. Tech in Electronics Engineering from Veermata Jijabai Technological Institute, a Post Graduate Diploma in Business Analytics from Praxis Business School, a PGP in Strategic Digital Marketing from Great Lakes Institute of Management, and a Bachelor’s Degree in Electronics and Telecommunication Engineering from KC College Of Engineering, Mumbai University.
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Sony Pictures Networks India
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About Culver Max Entertainment Private Limited (formerly known as Sony Pictures Networks): Sony Pictures Networks is the consumer-facing identity of Culver Max Entertainment Private Limited, which is an indirect wholly owned subsidiary of Sony Group Corporation, Japan. The Company has several channels including Sony Entertainment Television (SET and SET HD), one of India's leading Hindi general entertainment television channels; MAX, India's premium Hindi movies and special events channel; MAX 2, another Hindi movie channel showcasing great India Cinema; MAX HD, a high definition Hindi movie channel airing premium quality films; WAH, the Hindi movies channel for rural markets; SAB and SAB HD the family-oriented Hindi comedy entertainment channels; PAL, a genre leader in rural Hindi speaking markets (HSM) showcasing the best of Hindi general entertainment and Hindi movies from its content library; PIX and PIX HD, Sony BBC Earth and Sony BBC Earth HD, the premium factual entertainment channels, Sony AATH, the Bangla entertainment channel; YAY!, the kids entertainment channel; Sony Sports Network – SONY SIX, SONY SIX HD, SONY TEN 1, SONY TEN 1 HD, SONY TEN 2, SONY TEN 2 HD, SONY TEN 3, SONY TEN 3 HD; SONY TEN 4, SONY TEN 4 HD; Sony मराठी, the Marathi general entertainment channel; SonyLIV - the digital entertainment VOD platform and Studio NEXT the independent production venture for original content and IPs for TV and digital media. The Company reaches out to over 700 million viewers in India and is available in 167 countries. The Company is recognised as an employer of choice within and outside the media industry and is a recipient of several awards in recognition of its unique workplace culture and exceptional people practices. The Company is in its 27th year of operations in India. Besides having overseas subsidiaries, it has a subsidiary MSM-Worldwide Factual Media Private Limited and an affiliate, Bangla Entertainment Private Limited in India.