Cyndie Shaffstall

Senior Director, Marketing Operations at Sorenson Communications

Cyndie Shaffstall is an accomplished marketing operations leader with extensive experience across various sectors. Currently serving as the senior director of marketing operations at Sorenson Communications, Shaffstall oversees web and marketing operations, focusing on customer experience and data reporting. Previous roles include chairman of the Pinetop-Lakeside Chamber of Commerce Board of Directors, director of sales and marketing operations at Hasura, and manager of marketing operations at Getaround. As a member of the GoDaddy Pro Council, and possessing a history of entrepreneurship through the launch of multiple startups, Shaffstall has a proven track record in enhancing marketing strategies and operational efficiency, alongside authoring nine nonfiction books. Additionally, Shaffstall founded Spider Trainers, specializing in marketing automation to drive lead generation.

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