Jennifer Lavoie is a seasoned marketing professional with extensive experience in integrated marketing and brand management across leading organizations. Currently serving as a Senior Marketing Manager at Sotheby's since March 2022, Jennifer leads global marketing initiatives for contemporary art, luxury, and design sales, driving strategic development and cross-functional team collaboration. Previous roles include Associate Director and Senior Manager of Integrated Marketing at Hearst Magazines, where Jennifer successfully executed multi-channel marketing programs, launched virtual events during the pandemic, and significantly increased digital advertising revenue. Jennifer's career began with internships in media relations and event marketing, and Jennifer holds a Bachelor of Arts in Mass Communication/Media Studies and English from Boston College.
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