Mike Zuccato

Mike Zuccato is an experienced digital marketing and e-commerce professional with a distinguished career spanning over two decades. Currently serving as Chief Digital Officer at Sourcebooks since June 2013, Zuccato has held various leadership roles in ecommerce and online marketing, successfully driving revenue growth from inception to multimillion-dollar sales and earning recognition in Internet Retailer's Second 500. Prior roles include Head of E-commerce at Winston Brands, where full P&L responsibility was maintained, and Managing Director of Online Marketing at Insure.com, where new campaigns significantly increased net profits. Zuccato's expertise also encompasses project management, strategic planning, and team leadership across various organizations, emphasizing a strong analytical and results-driven approach. Educational credentials include a Bachelor's degree in Marketing/Business Administration from the University of Illinois Urbana-Champaign.