Helen Leung is an experienced data analytics professional currently serving as the Manager of Data at South China Morning Post since November 2022. Prior to this role, Helen held several positions including Manager of Panel Insights at Dynata, and Senior Campaign Measurement Analyst at Cossette, where responsibilities included direct marketing analytics and dashboard creation for campaign performance. Additional experience includes roles as Insight Analyst at Sobeys, Senior Customer Analyst at The Hong Kong Jockey Club, and Assistant Transport Planner at MVA Hong Kong Limited. Helen began their career as a GIS Technician at Elections Ontario. Academic credentials include a Master of Arts in Transport Policy and Planning from The University of Hong Kong, and a Bachelor of Environmental Studies in City/Urban, Community, and Regional Planning from the University of Waterloo.
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