Maddy Edye has a diverse and extensive work experience. Maddy started their career at DT where they worked as an Intern, Digital Strategy Assistant, and then as an Associate Digital Strategist. During this time, they acquired skills in strategic planning, insight generation, and client management. Maddy later joined Southern Cross Austereo as the National Social Media Strategist and then progressed to become the Social Media Manager and Brand Asset Director - Digital. In their current role as Digital Commercial Product Director at Southern Cross Austereo, Maddy is responsible for managing the company's digital assets and optimizing their commercial performance. Maddy has achieved notable accomplishments including winning the Australian Commercial Radio Award for Best Multimedia Execution and being recognized as an 'Innovation Champion'. Maddy's work has also significantly increased the brand awareness of Press Start, a digital gaming platform. Overall, their work experience showcases their expertise in digital marketing, strategy, and driving revenue growth.
From 2010 to 2012, Maddy Edye attended RMIT University, where they obtained a Bachelor of Communications. Their studies focused on Advertising, Marketing, Design, and Strategy.
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