SpareBank 1
Edvardsen (1972) has been Executive Vice President of People, Sustainability and Communications since November 2021.
She has extensive and long management experience within marketing and organisational development from the media industry, as well as energy and mobility. Her previous experience includes as Executive Vice President of HR at Møller Mobility Group, Hafslund and Fortum Oyj, where she led the merger between Hafslund Market and Fortum's Customer Solution division, followed by leading the Fortum Group's establishment of a multi-brand strategy as Vice President of Brands and Customer Communications.
She also has extensive experience from the media industry from several key management roles in the Schibsted Group, including developing and building up FINN.no, followed by her role as Executive Vice President of HR and Communications at Schibsted Norway.
Edvardsen also has retail experience from Telenor and SAS. She graduated in international marketing from BI.
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SpareBank 1
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SpareBank 1 SMN (the Bank) is a Norway-based regional bank. It is engaged in the provision of both banking and financial products and services to individual and corporate customers. The Bank's offering includes such products and services, as loans, mortgage, insurance, pension funds and savings accounts, as well as commercial leasing, shares, bonds and asset management services. The Bank is present in 52 locations in 43 municipalities in the Norwegian counties of Sogn, Fjordane, More and Romsdal. The Bank is a division of the SpareBank 1 alliance. SpareBank 1 SMN is active through the subsidiaries: EiendomsMegler 1 Midt-Norge AS, SpareBank 1 SMN Regnskap AS, SpareBank 1 SMN Finans AS, SpareBank 1 Bilplan AS, Allegro Finans ASA and SpareBank 1 SMN Card Solutions AS.