Lukas Paas

Lukas Paas is currently the Teamleitung Performance Marketing at Sparkasse KölnBonn, where Lukas focuses on developing digital growth strategies. Prior to this, Lukas founded and led the international accessories brand "Rough & Loyal" as Gründer & Geschäftsführer. Lukas also worked as a Trainer/ Berater/ Speaker at Deutsches Institut für Marketing, where Lukas advised on digitalization and targeted online communication strategies. Lukas holds a Master's degree in Digital Business Management from Rheinische Fachhochschule Köln and a Bachelor's degree in Betriebswirtschaftslehre from Hochschule Fresenius.