Marketing and Customer Engagement

The Marketing and Customer Engagement team at SpecialChem works to attract and engage users on the platform by leveraging digital marketing strategies and customer success initiatives. They manage inbound and outbound marketing campaigns, craft and distribute newsletters, and run targeted email promotions. This team is also responsible for user engagement, ensuring customer satisfaction, and promoting course offerings. Their goal is to drive user growth, enhance customer experience, and facilitate seamless material selection for formulators and engineers.