Dawn Daniels

Assistant Vice President at Specialists Marketing Services, Inc.

Dawn Daniels has been working in the marketing industry for almost 20 years, starting as a Director at Spectra Products, LLC before moving on to become an Assistant Vice President at SMS Marketing Services, Inc. Dawn holds a BA in English/Communications from the State University of New York at Oswego.

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Johnson City, United States

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Specialists Marketing Services, Inc.

Specialists Marketing Services, Inc. is a data-driven, multi-channel marketing company that provides strategic customer acquisition and revenue generation services to leading brands, agencies, and Fortune 500 companies for both consumer and business to business clients. We specialize in postal, digital, and insert media solutions, with expertise in industries including publishing, catalog/retail, fundraising/nonprofit, continuity/membership, automotive and consumer services. As the largest statement marketer in the industry, and as a leading provider of direct marketing lists—including our CustomerConnect360 (CC360) file of 240 million U.S. consumers—we leverage data-driven strategies to target the right audience and maximize return on investment for our clients. Our full service solutions include data management, development and implementation of marketing strategies, modeling analytics, lead generation, creative and printing services.