Braam Nel

Braam Nel is an experienced marketing and design professional with a strong background in retail and packaging sustainability. Currently serving as EMEA Retail Marketing Specialist and Technical Writer at Specialized Bicycle Components, Braam previously held the role of Packaging Sustainability Lead at Mars, where strategies were developed to align food packaging with sustainability objectives. Freelance work as a Retail Specialist included applying design guidelines for Holland & Barrett stores in the Netherlands. Extensive experience at Barrows included positions as Creative Director and Creative Team Lead, overseeing design teams, managing human resources, and facilitating workshops. Early career work involved product design at KSDP PENTAGRAPH. Braam holds a degree in Industrial Design from the University of Johannesburg.