WL

Woongbin Lim

Managing Director APAC

Woongbin Lim has extensive experience in leadership roles across prominent companies, currently serving as Managing Director APAC at Specialized Bicycle Components since July 2017. Previous positions at Specialized include Managing Director for Asia, as well as for Korea and Japan, and for Korea specifically. Prior to that, Woongbin held various marketing and managerial positions at Nike from January 2001 to June 2017, including Brand Director and General Manager for Football Korea. Woongbin began the career as a Merchandiser at Renown look from January 1999 to December 2000.

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