Rebecca Batisto

Director, Marketing & Media Relations at Spectra Staffing Inc

Born in England, Rebecca was raised between there and the rest of the world, as her parents lived aboard a sailboat sailing across the world for 12 years. The name of the boat? Abask! After graduating from school, Rebecca left Oxford for the sunny shores of South Florida starting her career with a PR internship with Nobel Peace Prize Winner Betty Williams. She moved from there to a corporate position with publicly-traded AutoNation where she wrote and developed the organization’s online sales training course – her first official online course and podcast!

After AutoNation, Rebecca ran the content marketing and public relations department for the largest real estate and development company in the Southeast. Her biggest achievement came when she was hired to build a marketing department for a start-up governmental contracting agency. From a revenue of $450,000, she helped grow the organization into a $110 Million company. After promotions that included articles in the Wall Street Journal, Inc. Magazine, and USA Today (amongst others), the company was purchased by one of the nation’s largest Government Contractors. After such success, Rebecca decided to pursue her dream and started Abask Marketing in 2010. Her former employers became her first clients.

Rebecca now lives in Washington, DC, and works as a CMO on Demand for Abask Marketing.

Links

Previous companies

AutoNation logo
SkillStorm logo

Timeline

  • Director, Marketing & Media Relations

    Current role

  • Director of Marketing & Media Relations Consultant