Michael Garfinkel

Senior Manager, Product Management, Data Strategy at Spectrum Reach

Michael Garfinkel currently serves as Senior Manager of Product Management, Data Strategy at Spectrum Reach since July 2021, focusing on innovative advertising solutions within the media landscape. Prior to this role, Garfinkel held multiple positions at NBCUniversal Media, LLC from 2018 to June 2021, including Strategic Product Manager and Ad Product Development Manager, where key responsibilities included developing audience measurement tools and visualizing television ratings. Earlier experience includes roles at The New York Times, Turner Broadcasting System, and Fox News Channel, accumulating expertise in inventory management, strategic planning, and operations administration. Garfinkel holds a Bachelor of Science degree in Management Information Systems from the University at Buffalo School of Management.

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Spectrum Reach

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Spectrum Reach is a marketing agency that offers marketing solutions for businesses. They access content on-screen by combining data, creativity, and strategic solutions to help customers connect. Their services include research, video and audio development, digital development, design work, social media content, and production services.