Malcolm MacKenzie is the EVP of Brand Strategy at Spectrum Science, a position held since 2022 after serving as SVP of Insights & Planning. With over 25 years of agency experience, Malcolm has developed insights and strategies for numerous Fortune 500 companies across various industries, including healthcare, pharmaceuticals, and consumer goods. Malcolm began their career in Canada at Procter & Gamble, later transferring to the U.S. and contributing to projects for notable clients like 3M and Johnson & Johnson. They are a graduate of the Communication and Advertising Accredited Professional Program and Centennial College's Advertising Program in Toronto.
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