Mark Ritacco

Mark Ritacco is the Chief Customer Officer at Spinnaker Support. Mark has over 20 years of experience in customer success, customer advocacy, and technical support.

Mark started their career at VMware, where they were the VP, Operations & Customer Intelligence, Chief Customer Office. In this role, they were responsible for realigning services - technical support, customer advocacy and customer success - creating cross-divisional alignment. Mark also drove multimillions in incremental revenues by creating Premier Services for pro-active white glove support entitlements for global customers.

In June 2020, Mark joined iCIMS as the Senior Vice President, Customer Success. In this role, they were responsible for developing and spearheading the Customer Advocacy and Customer Success functions to drive Net Promoter Score (NPS) and Business Heath Score (BHS) rigor across the company, as well as programmatic support to drive clearer product roadmaps for our customers across the business units and single approach to measuring adoption, consumption and deployment of VMware products.

Mark has a proven track record of delivering results and is passionate about customer success. Mark is an expert in their field and is always looking for ways to improve the customer experience.

Mark Ritacco has a BSFS from Georgetown University in International Politics and an MBA from Thunderbird School of Global Management in Finance.

Mark Ritacco reports to Matt Stava, CEO. They are on a team with Jon Robison - Chief Marketing Officer, David McDougall - Chief Revenue Officer, and Dave Bass - VP, Oracle Applications Global Support Services.