Ally Long

Ally Long has a diverse work experience in marketing operations and management. Currently, they serve as the Director of Marketing Operations at Split since January 2022. Prior to that, Ally worked at Medallia from November 2019 to February 2022 as the Director of Marketing Operations. Ally also held the position of Senior Manager of Marketing Operations and Automation at TraceLink from September 2018 to November 2019.

From 2014 to 2018, Ally worked at SDL plc in multiple roles, including Senior Manager of Marketing Operations and Marketing Automation Manager. In these positions, they were responsible for overall marketing database management, administration and governance, lead scoring, demand waterfall, inside sales processes, and marketing performance analysis.

Before SDL plc, they worked as a Marketing Manager at Novell & Attachmate from April 2013 to July 2014, where they managed marketing for various regions and introduced marketing automation practices. Prior to that, Ally worked as a Marketing Executive at SDL Plc from April 2011 to March 2013, where they focused on regional demand generation and implemented marketing automation practices.

Earlier in their career, Ally worked at Volume as a Senior Account Executive from December 2010 to April 2011, managing clients such as Dell and BlackBerry. Ally also held the position of Marketing Executive at S1 Corporation from June 2009 to December 2010, where they implemented marketing programs and managed agency relationships.

Ally's early experience includes a role as a Marketing Assistant at Bosch from June 2007 to June 2008. Throughout their career, Ally Long has demonstrated strong expertise in marketing operations, automation, demand generation, and strategic collaboration with sales teams.

Ally Long holds a Bachelor of Arts degree in Business Studies from Bournemouth University. In 2017, they attended General Assembly, where they focused on SQL. Additionally, they pursued a Professional Diploma in Marketing from CIM | The Chartered Institute of Marketing. Ally Long has also obtained various certifications including Salesforce Certified Administrator (SCA) from Salesforce in June 2020, LeanData Certified, and Marketo Certified Expert.