Sport Time Group
Dejana Kuzmanović is an experienced sales and marketing professional currently serving as Nike Category Sales Manager at Sport Time Balkans since October 2021, where responsibilities include developing distribution strategies to maximize revenue and market share in multiple countries. Previously, Dejana held roles at IKEA Group, including Customer Manager and Sales Leader, focusing on customer experience and strategic business goals. Dejana’s earlier experience includes leadership positions at New Moment and Verano Group, overseeing marketing strategies and client development. Dejana holds an MBA in Marketing Communications from the University of Belgrade and a Bachelor's degree in English Language and Literature.
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Sport Time Group
We are the exclusive distributor of Nike in the Balkans region, running both retail and wholesale business. We reach 43 million consumers in the markets of Serbia, Romania, Bulgaria, Bosnia and Herzegovina, Montenegro, North Macedonia and Albania. Our offices are located in Belgrade, Bucharest and Sofia. As a company, we cultivate and promote values of teamwork, growth mindset, passion for work, trust and integrity. Our vision is to inspire people to move boundaries through sport, by providing access to sport to each and every consumer by delivering Nike products and innovations in the most sustainable way. We are part of Nike’s “Move to Zero” initiative and are inspired by sustainable business and fashion. Through various environmental activities and campaigns, we contribute to raising awareness about the importance of a healthy environment and preserving the future of sport. We operate within the Sport Vision group. Belgrade: Sport Time Balkans Airport City, Omladinskih brigada 88b Belgrade 11000 Bucharest: Sport Time Trade Street Dinu Vintila 11, District 2, Bucharest 021101 Sofia: Sport Time EU Bul. Cherni vrah 102D Sofia 1407